As a team, we aim to help you find the essence of your executive presence — not to conform to a set of rules, but to apply a set of tested and proven principles.
RICHARD SEYD, Executive Director
Richard is the Founder and Executive Director of Seydways Consulting. For over 15 years, he has worked closely with executives and their teams worldwide. He has garnered a strong reputation for his ability to accelerate learning and communication skills leading to transformational performance. Some of his clients include Cisco, Roche, Merck, SEEQ, Cohesity, VMware, Amgen, Temenos and Workday.
Richard is also one of the most highly regarded acting teachers in Los Angeles and San Francisco. A renowned theatre director, Richard has directed highly successful and award-winning productions in London, New York, Los Angeles, Seattle and San Francisco. He has taught at Stanford University and UC Davis.
Email Richard: richard@seydwaysconsulting.com
BOBBY WEINAPPLE, Senior Coach
Bobby was a Founding Partner of BRT Communications, and is a skilled executive coach, workshop leader, event facilitator, and keynote speaker. He leads teams in workshops focused on communicating with impact and inspiring others to action, fostering trust and bonding in teams that help them to work with more synergy and efficiency.
Bobby’s international clients include: Cisco (in 20+ country offices), Randstad (Netherlands), World Wildlife Fund (India, Rwanda), BlackRock (USA), Ernst & Young (Germany), Shire Pharmaceutical (Switzerland), and Singapore Exchange.
Bobby has taught at Stanford University in the Graduate School Business Program (2015-present), is the Principal Acting Coach at Seydways Studios (1999-present), has served as head of the Acting department at the San Francisco Conservatory of Music (1992-1999), has run several acclaimed performing arts school drama departments, and teaches master classes on Shakespeare’s plays at colleges across the country.
Email Bobby: bobby@seydwaysconsulting.com
STUTI MANDALA, Lead Coach & Head Writer
Stuti is an executive coach certified by the International Coaching Federation in organizational development and change management. She has helped C-level and Sales leaders in North America, Europe and Asia to position and communicate industry-leading messages to such diverse audiences as their global employee base, partners, customers, investors, Board members and the United States federal government.
Stuti has worked with executives from such companies as Amgen, Workday, Temenos, Microsoft, Santander International, EQ Bank, Boehringer Ingelheim, VMware, GE, Datavant and PepsiCo. She is in the SAG-AFTRA Actors Guild and spent two years improvising conflict management scenarios and career conversations with managers in Meta corporate headquarters to help them improve internal and cross-functional effectiveness.
Email Stuti: stuti@seydwaysconsulting.com
JEFF RAZ, Coach
Jeff helps leaders build rapport and physical presence, craft compelling stories, and bring heart and authenticity to their leadership. He has worked with the consulting firms People Rocket and Stand & Deliver, offering trainings from Berkeley to Beijing, Lisbon, Tokyo, São Paulo, Amsterdam, and New York for clients such as Cisco Systems, Deloitte, Singapore Exchange, Sony, Invesco, Lyft, IMD, and INSEAD.
Jeff is also an acclaimed playwright, director, producer, writer, and international performer who has starred on Broadway and with Cirque du Soleil. He has taught acting, clowning and mask performance to Cirque du Soleil acrobats, actors at professional theaters and students at the Tony-award winning American Conservatory Theater, and Stanford and New York Universities. He also appeared with Cirque du Soleil on Late Night with Jay Leno.
In 2000, Jeff founded the country’s only professional clown training program, The Clown Conservatory. Jeff’s first book, The Secret Life of Clowns, was launched at the Smithsonian Institution in Washington D.C. in 2017. He has written two more novels, all inspired by his career, and a history of the influence of Chinese acrobatics on American circus.
Email Jeff: jeffraz18@gmail.com
JANET WATSON, Coach
Janet is an accomplished executive coach and communications consultant who excels at enhancing executive and leadership presence for senior leaders, teams, and organizations both in the US and internationally. She is known for her agility, critical thinking, and her custom-tailored approach which provides actionable guidance that is readily implementable.
Janet's lifelong commitment to competitive athletics fuels her dedication to performance coaching, bringing a high level of focus and dedication to her diverse clientele. Her years as a corporate media spokesperson have ingrained in her the importance of presence and delivery, encapsulated in her mantra, "How you show up matters."
Currently, Janet serves as the Senior Advisor at the Center for Teaching Excellence at Berkeley Haas. She also consults with prestigious universities, including CAL, UCLA and Stanford, where she teaches in Executive Education. Her corporate clients include Apple, Mozilla, The Federal Reserve Bank, Jeep USA, and Informatica. Janet is a member of SAG/AFTRA, holds a Professional Certified Coach credential from the International Coaching Federation, and has academic degrees in Psychology and Communications.
Email Janet: janet@janetwatsoncoaching.com
RYAN MITCHELL, Coach
Ryan is an experienced sales and business development professional and expert with twenty years of experience under his belt. In his corporate life, Ryan has worked for several fortune 500 corporations as sales and coaching manager, including J.P Morgan Chase and Verizon Wireless. Developing sales communication processes from scratch, building sales teams and training representatives for the field and face-to-face communications has been his specialty for over a decade.
Ryan attended early school in the Maplewood/South Orange New Jersey school system, where he first started to explore his artistic interests. He played saxophone for seven years before choosing to pursue athletics over art, playing football through high school and his early years of college at Montclair State and Rutgers University in NJ. He combines the lessons in mental toughness and discipline he learned in athletics, with the communication, sales and psychological acumen he has developed in his professional life to help his clients strive to be the best version of themselves with every person they meet.
Email Ryan: RyanM@seydwaysconsulting.com