Shaping Your Message:

Creates relevance through connection and a specific process by which you monitor your desire to talk about what you want to say vs. what your audience wants to hear.

Harmonizing Your Expression:

Creates trust by ensuring that your body conveys an intentional message of security by reducing extraneous movements from the inside out, through inner stillness and intentional movement.

Managing Your Mindset:

Creates confidence by changing the inner monologue to one of abundance, confidence, security and resilience by adjusting what you pay attention to in high-stakes situations.

Directing Your Energy:

Creates action by making you aware of and in control of the way you hold yourself and the way your body responds to stress. Teaching you to stand tall, radiate confidence and breathe deeply.

Shaping Your Message creates relevance through connection and a specific process by which you monitor your desire to talk about what you want to say vs. what your audience wants to hear.

The Foundation

To shape your message you will begin with three foundational questions about your target audience.

1. What is your desired outcome for your audience?

   To agree to…. To commit to… To decide…

2. Where are they now?

   What do they care about, What do they know? How do they feel?

3. Where do they need to be?

   What do you want them to care about, What do you want them to know? How do you want them to feel?

The Frame

Once you know your audience, you’ll frame your content.

Beginning three questions:

1. What are we talking about?

2. Why should they care about this?

3. What is the plan for this conversation?

Middle three points: Based on “What Do They Need To Know”

1. Focus on what they need to know, not on what you like to say!

2. Your logic may not be the same as their logic

3. Create the emotional journey through compelling arguments and stories that appeal to them

Finish strong:

1. Q & A when appropriate

2. Final thought as capstone

   • Story | Anecdote | Example | Vision

3. Plan the ask

   • What is your ask?

   • When will they be ready?

   • When will you be ready?

   • What’s your ask B? | ask C?

Harmonizing Your Expression creates trust by ensuring that your body conveys an intentional message of security by reducing extraneous movements from the inside out, through inner stillness and intentional movement.

Connect

Stay with one person for the length of a thought, then move on.

Gesture

Use gestures to illustrate your message and connect with your audience, not to soothe yourself.

Balance

Keep your weight on both feet, or lean slightly forward when standing still. Move toward something or someone with purpose.

Engage

Use variety to engage your audience and guide them to the important points.

Managing Your Mindset creates confidence by changing the inner monologue to one of abundance, confidence, security and resilience by adjusting what you pay attention to in high-stakes situations.

Attention:

What do you pay attention to?

People

Environment

Beliefs:

What do you believe about yourself?

Stronger:

I am resilient

I am resourceful

I am worthy

Weaker:

I am not good enough

I am not safe

I have to keep “them” happy

Directing Your Energy creates action by making you aware of and in control of the way you hold yourself and the way your body responds to stress. Teaching you to stand tall, radiate confidence and breathe deeply.

Movement:

How do you move?

Posture

Movement

Breath:

How do you breathe?

Depth

Speed

The BRT system uses the seamless integration of the four quadrants of effective and engaging presentation in our leadership and team training programs.

Through our personalized feedback we are able to guide participants through their own process to achieve their best results. Without the work on directing your energy the work on managing your mindset has no legs. Without the work on harmonizing your expression, the message you’ve so meticulously shaped falls on deaf ears.

Through years of practice we have honed this method and time after time, the results are astonishing. Reach out and schedule a free 15 minute call to learn more.

Message

Mindset

Results

Expression

Energy